Alphabet reports traffic acquisition costs of $11.50B, vs. $11.16B expected, and YouTube had a record $7.2B in Q3 ad revenue, up 43% YoY (Jennifer Elias/CNBC)

$11.16B expected, and YouTube had a record $7.2B in Q3 ad revenue, up 43% YoY  —  – Alphabet topped analysts expectations on the top and bottom lines.  — The company’s shares were little changed on the results. Jennifer Elias / CNBC:
Alphabet reports traffic acquisition costs of $11.50B, vs.


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